Co-founder

Max Rosvall Välme

Max Rosvall Välme is a co-founder of Future Fluent, where he works on making VSME sustainability reporting practical for European companies up to 1,000 employees.

He writes about the VSME standard, greenhouse-gas accounting, and the shifting EU regulatory landscape — with a focus on what SMEs actually need to do, not just what the directives say.

Areas of expertise